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Episode 16

BONUS: How this company could WOW their members + stop losing fans to their competitors by only investing 15 minutes of their time

Aug 25, 2020 | Podcast Episodes

 

Why this company is losing members to their competitor over something easily fixable.

About This EpisOde

This​​ post ​​contains​​ affiliate​​ links.​​ But,​​ I​​ was​​ going ​​to ​​recommend​​ them​​ anyway, so ​​I ​​may​​ as ​​well ​​get​​ paid ​​for ​​it! Read full disclosure policy here.

Welcome to the bonus episode of the month, as you know I am committed to highlighting women-owned businesses, bipoc-owned businesses and businesses that support a cause, but once in a while I find an experience that’s jam packed with value for you that doesn’t fit that mold, and that’s where these bonus episodes come in.

 

Ok, so in case you’ve never hosted a podcast before, there are like a thousand and one details you have to learn, especially if you are launching yourself or just with the team you already have.

One of the things you have to have is a podcast host (which houses and like indexes all of your files) and then you have to set up your podcast on different platforms, and I use Libsyn.

If you want to checkout their website, you can click my affiliate link to Libsyn here.

BUT, let me tell you how just frustrated and annoyed I was after I wanted to submit my feed to different platforms.

So here’s what happened…

Ok, so in case you’ve never hosted a podcast before, there are like a thousand and one details you have to learn, especially if you are launching yourself or just with the team you already have.

One of the things you have to have is a podcast host (which houses and like indexes all of your files) and then you have to set up your podcast on different platforms.

And this process, which is actually pretty straightforward IF you know what you’re doing, was like a nightmare, and in the process of looking around *their own* resources, and then Googling, I actually found that another company has addresses *this exact* pain point flawlessly.

 

Libsyn, I know you can do such better work than this.

Here are your takeaways Libsyn:

All you have to do is this…

→ Literally create an article with clickable links and potentially a video of the backend of your own platform showing trial users (and paying members) how to list their show on hosting platforms.

 

Here’s what’s missing from the Client Delight™ Framework.

→ What I expected
→ Excitement
→ Guidelines
→ The next step with immediate value

Once they have all 8 pieces in place, they’ll be good to go.

 

This is what I do with my clients, if you want to check it out go to ClientDelightFramework.com

Your Takeaways:

Here’s what you can implement into your business right now:

→ Think about the minute someone joins with you, and their ideal end goal, how can you easily address one of the first hurdles or pain points they will face, and turn it into an exciting and delightful walk in the park with you there cheering them on and rooting for them?

(and if you listen back to episode 13 to this company who just did it so well)

 

 

 Are you ready to up your retention + referral game?

Download your free checklist to get started right away at clientdelightframework.com

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